An Unmarketing Review of Content Rules

Our friend, and fellow Wiley author Scott Stratten , took some time out of his busy life to crank the tunes and review our little old book.

If you have not read Unmarketing yet, I can’t recommend it enough. I wrote a review for it when I first read it and still quote him all the time. Every marketing and PR professional needs to read it.

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2 Responses to “An Unmarketing Review of Content Rules”

  1. Anonymous Says:

    Now THAT’S how to create compelling content! Big thanks to you, Scott!

  2. unmarketing Says:

    No no, thank-you. Any chance I get to throw the horns is a pleasure